Plea to Jersey Shore Cast Has Reverse Effect
Please take notice. This is the first time (and hopefully the last) that I have ever seen fit to mention the show, Jersey Shore. That being said, I think this story is kind of interesting--and at My Country we're all about "kind of."
Apparently it's a problem that the cast of the hit MTV phenomenon are very fond of Abercrombie & Fitch clothing. Company executives, fearing that the association with "the Situation" would negatively affect their image, have reached out and offered the cast cash to NOT wear their clothes, as reported by the Chicago Tribune.
“We are deeply concerned that Mr. Sorrentino's association with our brand could cause significant damage to our image. We understand that the show is for entertainment purposes, but believe this association is contrary to the aspirational nature of our brand, and may be distressing to many of our fans,“ an Abercrombie & Fitch spokesperson said in a statement. "We have also extended this offer to other members of the cast, and are urgently waiting a response."
So fast forward a day. Looks like the Abercrombie crew might now be ready to eat crow because since they announced their offer they've seen their company's shares fall a whopping 9%. This is according to TMZ. I'd call that a "Snooki-ering!"
Never underestimate the fans, man! Gym, tan, and laundry anyone?